How To Choose Top Converting Affiliate Programs For Your Blog

Monday, April 20th, 2009

Many people have had the issue where they choose some affiliate products to promote, only to find that the traffic is there but the sales aren’t. There is nothing more frustrating! The best way to prevent this from happening in the future is to make sure you are choosing the right affiliate products from the start.

It can feel like you need to be psychic to figure this out. Luckily, there are many tools at your disposal — no special powers needed! These tools are also free, and can help you immensely when it comes to choosing profitable affiliate products.

The first thing you need to do is some market research. Search around on the Internet to find where people in your niche hang out. The chances are good that you’ll find a forum or message board, You can read through these posts to see what kind of product these people would be most interested in.

You see, some markets are better suited to digital products. Other markets are much more attuned with physical products. This is very important for you to know so you always choose the right kind of product.

You can take this a step further by “spying” on your competition. If there is a major blog in your niche you should go look through it. Figure out what they are promoting and how they are doing it. You can’t be sure, but the chances are good that if they are established and highly ranked they have done a lot of market research themselves. You can simply use this data to help you figure out what the best fit for your site will be. Remember, a product that is not targeted will make far less sales (if any) than one that is targeted.

After you’ve decided exactly what kind of affiliate product to promote you can start to look into the specific product or affiliate network. Many of the networks will give you some kind of data that you can use to figure out if it’s an offer that sells (look at present and historical data). It is important to remember there are many variables that go into these numbers, so use them as a guideline.

Once you think you’ve chosen a good product you should look at their sales page or website.

The site should:

- Have well-written copy
- Have symbols of trust (verification signs, trusted company logos, etc.)
- Include a Phone number (increases trust)
- Have few distractions (increases conversions)

The site you link to can truly either make or break you! Even if you’ve done a good job of pre-selling the product (described below), the customer will ultimately make her decision based on the sales page and whether or not she things it’s a good offer.

Last but not least, you need to do a good job of pre-selling the product. That means letting your visitors know that this is a great product for them by either showcasing banners on your site, writing a review about it, etc. In order to learn how to write a good presell, you should consider learning the basics of good copywriting.

When you put all these pieces together you’ll have a much easier time making great affiliate sales on your blog!  In the next article, I’ll talk to you about using free blog themes to spice up your design!
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5 Blogging Tips To Monetize Your Site

Monday, April 13th, 2009

Blogging is all the rage these days for many different reasons. For one thing, it’s a lot of fun to be able to express your opinions about something or share information with people all over the world.

You also have to remember that the people who visit your blog  are often ready and willing to spend money! Use these 5 ways to cash in with your blog to add some padding to your wallet.
 
Cash Tip #1: Put Your Ads Where People Can See Them
 
Bloggers often make the mistake of slipping a tiny affiliate link in somewhere on the blog. These will rarely get found and clicked on! Now, you don’t want to be annoying with your ads, but if you have found something that is relevant there is no reason not to display it proudly so your visitors see it and click on it. It’s hard to make money if no one knows you are selling something.
 
Cash Tip #2: Build a List
 
Focus on building a list of people who are interested in your niche topic. That way you can tell them when you create new blog posts and let them know about special offers you think would be of interest.
 
Cash Tip #3: Sell Advertising
 
Once you get to a relatively high level of traffic it’s a great idea to sell advertising spots. Companies are ready and willing to spend money on this form of advertisement and you can often make more with these direct deals than you can by going through an affiliate organization that takes a cut.
 
Cash Tip #4: Create a Product
 
After you’ve had your blog running for a while you’ll hopefully have developed a loyal following. People see you as an expert in your niche and they want to hear more of what you have to say.

A great way to cash in on this is to create your own ebook, videos, audio, or a combination. This is easier to do than you think, and you can have a great, passive income once the product creation phase is over.
 
Cash Tip #5: Split Test
 
You might have heard about split testing as a great way to figure out the best format for sales letters, but did you know that you could split test ads on your blogs?

There are plugins and blogging software packages out there that can present one ad to one group and another ad to another group. That way you can cash in even better by knowing exactly what it is that your target audience responds to best.
 
There you have it! These are five tips you can put to use today to start seeing a return in profits on your blog tomorrow. There is nothing better than knowing that people out there are not only reading your content, but adding to your income as well.
 
Tomorrow, I’ll tell show you how to choose top converting  blogging affiliate programs for your blog! Stay tuned…